Case Studies
One of our recent success stories
Our solution empowered the corporate sales and account management team of a global carrier to generate additional revenue and set clear and measurable data points for corporate buyers and TMCs.
Steve the Corporate Sales Manager at a global airline was continuously coming up with challenges from TMCs and corporate clients about the accuracy and timeliness of reporting their numbers. It wasn’t that there were huge inaccuracies in the reports but the way the airline worked meant that they issued some indicative numbers garnered from different sources including PRISM and their internal revenue management system. These were then supplemented by final reports each quarter but were around two or three months behind. All this caused a lot of confusion among his customers both TMCs and large global corporates who were not able to clearly make sense of numbers coming from various sources including their own expense management system. Reconciling that with the TMCs reports and the airline numbers (both interim and final) meant there was no single reference point for the data, and it was an ongoing point of conflict during negotiations.
More Case Studies
Comprehensive Corporate Reporting
Our solution empowered the corporate sales and account management team of a global carrier to generate additional revenue and set clear and measurable data points for corporate buyers and TMCs.
Maximising ROI on Marketing Campaigns
The marketing team of a large regional carrier leveraged daily sales and forward revenue insights to effectively measure the ROI on each and every Marketing Campaign.
Higher Yield Strategy
We helped boost yields by over 20% over previous year for a large Asian carrier on five of its highly competitive sectors.
New Route Profitability
We enabled a large North American carrier to be profitable on a new route it launched on a highly competitive Asian sector in its first year.
Move more traffic towards the direct channel
We enabled one of our airline customers to boost direct channel web sales from 8% to 15% over the previous year in a static and competitive market.
Single Currency Reporting
Our single currency module consolidated sales and revenue from different countries into the head office reporting currency enabling easier management of local, regional, and global markets.
Single Source of Truth
We boosted the reporting capabilities of a mid-sized airline within weeks to provide their sales and distribution teams with a “single source of truth” analytics solution.