Squeeze more profits out of every flight sold!
We enable OTAs to pinpoint the most profitable airlines, sectors and O&Ds to generate significantly higher margins on ticket sales.
Comprehensive Revenue Management System
We empowered a small OTA to win a highly lucrative incentive contract with an airline which had a net zero commission policy for OTAs
We identified an extra $250,000 in annual income on existing sales for a mid-sized OTA which was untapped for years
Airline Metrics
A large Asia based OTA has built a precision switch on/switch off model that controls forward flown revenue assigned to carriers to retain the edge during contract negotiations.
Testimonials
What Can Airline Metrics Do For You?
Increase your sales and profits
Increase your sales and profits with easy-to-use advanced analytics (based on algorithms we developed specifically for the airline industry) to fine tune strategies and tactics with clear measurement and real time feedback.
What Airline Metrics Can Do For You?
Why Airline Metrics?
With airlines regarding the online domain as their own direct channel there has always been a bias by carriers against OTAs as they classify this as unnecessary competition against their own websites.
This is of course a generic statement and not all airlines do so, but it does have an impact while seeking and negotiating incentive contracts with carriers. Whist most airlines do setup agreements with OTAs there are also many who are averse to doing so especially if they have a big market share. So how do you go about this balancing act of growing airline sales and doing so profitably at the same time?
We all know how competitive the market is and sites like Skyscanner and other aggregators channel traffic to other OTAs or airline sites directly. How then can you ensure your site traffic is directed towards not just the most lucrative carriers but also the right ones on your top O&Ds?
Our OTA customers being usually the most tech savvy in the industry tend to use our solution to the greatest possible extent. They build advanced models and tools and are masters at extracting value from airlines where low or no margins are sighted. Or they are in complete control of airline negotiations and provide just the right amount of sales to various airlines to retain an advantage for future contract negotiations.
Airline Metrics provides you with advanced analytics on ticketed sales, forward revenue, RBD and cabin numbers, O&D breakdown, flight number analytics and every possible data point you can use to your advantage to maximise your profits and increase your sales.
